Social Media Does Not Belong at Our History Organizations?

By Matthew Colon

Social media has no place in the office! It’s a distraction! I’ve heard this in some form or another from a variety of museum professionals. Their message was that unless you were hired with the purpose of managing an organization’s online image, then engaging in the internet’s social world may lead to no good. Horror stories that include public shaming and job terminations may have accompanied breakroom conversations. There’s also the claim that social media doesn’t bring people through the doors of our historic houses, sites and museums. Numbers matter. Continue reading